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Younger generations represent the highest demand for responsible investing.
Retail Investors: Preference for Positive ESG Themes By Generation
As Baby Boomers look to retire, a significant portion of wealth will be transferred to younger generations over the next few decades. Although interest in ESG investing is most prevalent amongst Millenials, Generation X investors, a cohort with $7.6 trillion in investible assets (4x larger than that of Millennials), may be a stronger near-term target. Data Courtesy of Cerulli Associates
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my4 ratings are derived from public information including 10ks, quarterly filings, annual reports, 3rd party data sources, company websites and more. Additionally all ETF and fund ratings are taken from top holding data and fund strategy.
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